Day rate
In the Design sector, the average day rate was £355 per day, reflecting an increase of +2% year-on-year. Top 10% contracts experienced a +1% increase with an average rate of £615.
Experience
Midweight and Senior roles witnessed increases of +16% and +2%, respectively, year-on-year. However, Lead and Director roles saw decreases of -4% and -2%, respectively.
To maintain motivation as an independent professional, I adopt a proactive approach by staying one step ahead, holding myself accountable, and consistently going above and beyond. Ensure high productivity levels by striving to be the best at what you do. Embrace each day as a learning opportunity, cultivating a mindset that contributes to sustained excellence in your professional endeavours.
To maintain motivation as an independent professional, I adopt a proactive approach by staying one step ahead, holding myself accountable, and consistently going above and beyond. Ensure high productivity levels by striving to be the best at what you do. Embrace each day as a learning opportunity, cultivating a mindset that contributes to sustained excellence in your professional endeavours.
Contract Length and Bookings
In 2023, the average contract length was 17 working days (just over 3 weeks), marking a year-on-year decrease of -4%. Top 10% contracts averaged 84 working days (just under 17 weeks), reflecting a year-on-year increase of +3%.
Midweight and Senior roles experienced increases of +17% and +2%, respectively, across their contract lengths. Lead and Director roles saw a decrease year-on-year, with declines of -14% and -5%, respectively.
Bookings within Design increased +27% year-on-year. Demand remained consistent, with clients regularly requiring designers throughout 2023 with May being the highest booking month in 2023.
Roles
Product Designers and Digital Designers saw the highest day rate, earning £409 and £401 per day, retrospectively. When it comes to contract lengths, Product Designers and Email Designers secured the longest engagements, with 35 and 34 working days, respectively.
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