Email Developer freelance rates breakdown
Email Developers play a crucial role in creating responsive, engaging email campaigns that drive results across various sectors. Understanding rate variations helps both clients and freelancers establish fair compensation.
Factors that typically increase rates
- Expertise in multiple email service providers (ESP)
- Advanced HTML and CSS coding abilities
- Experience with complex dynamic content implementation
- Knowledge of email automation platforms
- Proven track record with major brands
- Specialisation in specific industries (e.g., ecommerce)
Factors that may lower rates
- Limited experience with advanced email frameworks
- Basic template modifications only
- Narrow ESP platform knowledge
- Limited experience with responsive design
- Working primarily with simple, static emails
Rate discussion tips
- Share examples of previous email campaigns and their performance
- Discuss specific ESP expertise and certifications
- Outline experience with various email types (promotional, transactional, automated)
- Highlight knowledge of email accessibility standards
- Present testing methodologies across different email clients
Common pricing models
Email Developers typically work on a daily rate basis, particularly for ongoing campaign development. Hourly rates are common for smaller updates or troubleshooting, while fixed project rates work well for defined template creation.
Service offerings
Core services include:
- Email template development (standard rate)
- Responsive design implementation (standard rate)
- Dynamic content integration (higher rate)
- ESP migration support (higher rate)
- In-house team training (premium rate)
- Email automation setup (premium rate)
- On-site consultancy (premium rate)
How YunoJuno helps
YunoJuno streamlines the rate negotiation process by providing transparency and market insights. Our platform allows Email Developers to showcase their expertise and clients to find the right talent within their budget. With our extensive network across marketing and development sectors, we ensure fair market rates whilst maintaining high-quality standards. All contracts and payments are managed securely through our platform, creating a smooth experience for both parties.
